Privacy Policy
This Privacy Policy describes how Steerz (“we”, “us”, or “our”), a driving school based in Ontario, Canada, collects, uses, and discloses information about you when you use our website (www.steerz.ca) or engage with our services. We are committed to protecting your privacy and complying with applicable privacy laws in Ontario, including the Personal Information Protection and Electronic Documents Act (PIPEDA).
1. INFORMATION WE COLLECT
Personal Information: When you use our Website or services, we may collect personal information such as your full name, address, email address, phone number, date of birth, driver’s license number, payment information, emergency contact details, and information about your driving experience or goals.
Usage Information: We may automatically collect information about your use of the Website, including your IP address, browser type, operating system, pages visited, and referring URL.
Cookies: We may use cookies and similar tracking technologies to enhance your experience on the Website and to collect information about your browsing activities.
2. USE OF INFORMATION
We may use the information we collect for purposes such as:
Providing and personalizing our services
Processing payments and bookings
Verifying your identity and driver’s license status
Scheduling and managing driving lessons, including home pickup
Maintaining student records as required by the Ministry of Transportation (MTO)
Communicating with you about your account or services
Analyzing trends and improving the Website
Complying with legal obligations
3. DISCLOSURE OF INFORMATION
We may share your information with:
MTO-approved course providers (GoGo) for BDE course administration
Payment processors (Stripe) to complete your transactions
Driving instructors contracted with Steerz to provide your lessons (instructors can see your name, phone number, address, and email)
We may disclose your information in response to a subpoena, court order, or other legal request, or to protect our rights or the rights of others.
We may transfer your information in connection with a merger, acquisition, or sale of assets.
We do not sell your personal information to third parties.
4. DATA RETENTION
We retain your personal information only as long as necessary for the purposes outlined in this policy, or as required by law. Specifically:
Student records and lesson history: 7 years (to comply with MTO requirements and insurance needs)
Financial transaction data: 7 years (to comply with Canada Revenue Agency requirements)
Website analytics data: 26 months
After these periods, we securely delete or anonymize your information.
5. SECURITY
We take reasonable measures to protect your personal information against unauthorized access, disclosure, or alteration. However, no method of transmission over the internet or electronic storage is completely secure.
6. YOUR RIGHTS
You have the right to access, correct, or delete your personal information. You may also have the right to restrict or object to certain processing of your information.
You can exercise these rights by contacting us using the contact information provided below.
7. CHILDREN'S PRIVACY
Our services are directed to individuals of legal driving age in Ontario. For students under 18, we require parent or guardian consent for the collection, use, and disclosure of personal information.
8. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last Updated” date will be revised accordingly.
9. CONTACT US
If you have any questions about this Privacy Policy or our privacy practices, please contact our Privacy Officer at support@steerz.ca
By using the Steerz website or services, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.
